Sunday 22 November 2009

Sport magazine names BSkyB head as most powerful person in UK sport 2009

http://www.guardian.co.uk/media/organgrinder/2009/oct/16/sport-magazine-top-50-jeremy-darroch

Sport Magazine has named Jeremy Darroch, chief executive of BSkyB, as the most powerful person in British sport, with a fair smattering of senior BBC and ITV executives also making the free weekly's top 50 list, which is out today.

Darroch is ranked ahead of luminaries such as Lord Coe, the chairman of the London 2012 Olympics organising committee, Chelsea FC owner Roman Abramovich, and Manchester United manager Sir Alex Ferguson.

"The satellite television behemoth polarises opinion," runs copy next to Darroch's entry. "With control over the financial security and coverage of so many sports, Darroch has more influence over British sport than anyone else."

Coming in at number 12, just two places behind David Beckham and four astray of formula one supremo Bernie Ecclestone, is the BBC's director of sport, Barbara Slater.

Simon Fuller, the man behind the Spice Girls and the ...Idol TV franchise, makes it in at number 19 courtesy of deals to represent rising tennis star Andy Murray, handling the PR for the England football team, and masterminding David Beckham's multi-million dollar move to LA Galaxy. Fuller also looks after formula one driver Jenson Button.

One place further back, at 20, is culture secretary Ben Bradshaw, with Adrian van Klaveren, controller of BBC Radio 5 Live, at 28. "Van Klaveren can pretty much take his pick of live sporting events on what we used to call the wireless... he's like an oversized child with the keys to the sweet shop," runs his entry.

And finally, in terms of media entries, ITV's Michael Jermey, director of ITV news, current affairs and sport, sneaks on to the list at 41 – sandwiched between Tiger Woods and Andrew Flintoff, no less. "Though not the controller, the key decisions are made by Jermey, a man with far more influence than budget," runs Sport's entry.

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