Sunday, 11 October 2009

Suggestion for Critical Investigation/ Linked Production

The critical investigation was 'marketing methods used by the radio'. This would be an interesting critical investigation as the medium chosen is in decline. Therefore not many other students would choose the radio, this could allow an investigation that may stand out.

The linked production is of an 'opening to a reality chat show'. This would be difficult to carry out as there would be nothing visually to look at. However it would be something different to what most students would do.

Audience: Groups targeted by producers as the intended consumers of media texts. This would be an important factor on who exactly the reality chat show would target. Also in the critical investigation, they would need to consider what kind of audience the marketing methods appeal to.


Censorship: Way of monitoring media content by removing elements deemed offensive. It is important for radios to broadcast appropriate topics. In this case, the opening of the chat show can't have abusive language.

Commercial Radio: Radio broadcasts that are licensed. This is important to consider what kind of marketing methods do commercial radio stations use compared to pirate radio stations. Also aspects such as how commercial radio stations may be drawing audiences away from the BBC.

Gendered Consumption: The way that gender affects our consumption of media texts. Women may get a different perspective than men to particular marketing methods aimed at them. Also depending on gender, you may be able to identify to the issues mentioned in the chat show.

Genre: A category of media products classed as being similar in form and type. Genre is a factor that always needs to be considered regardless of what media text is being discussed. The genre of the reality chat show would need to be known as it would need to appeal to the target audience.




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